BAJA Trade and Investment

Quality of Life

The State of Baja California, as part of the Calibaja cross-border Mega-Region (California in the USA and Baja California in Mexico; visit, creates a complementary environment for healthy sociability, a condition that accentuates the quality of life of those who live here.

With over 6.5 million residents in the binational area, the Calibaja Mega-Region is a vicinity linked in economic matters, social and cultural connections, and geographically connected by the borderline. Being part of this dynamic region offers great opportunities to companies by placing them in a competitive business platform in Baja California, while enjoying cities such as San Diego in California (the finest city in the United States).

Located in a wonderful geography, Baja California offers a wide variety of natural beauties, which are a focus of attention for tourists. It has beautiful valleys, coasts, deserts, forests, archeological sites, etc.

Living and working in this region is having the best of two worlds, taking advantage of its geography as a destination, being able to experience a feeling of belonging and immediate adaptability. In this region, the multicultural diversity includes a wide spectrum of options to settle your place of residence in a region with an extraordinary quality of life, combining education, recreation and, of course, professional performance.

Our geographical diversity allows people to choose a varied and diverse lifestyle, from the conduction of activities in areas close to downtown, suburban communities or districts (delegations) that answer to people´s different interests, likings, and preferences, even enabling access to rural areas based on the attraction to the wine theme.

The cross-border condition offers a wide range of recreational possibilities that complement the options available in the state, benefiting from the main centers for employment and transportation facilities within a short distance.

The quality of life in Baja California is influenced by its sunny weather most of the year and a Mediterranean climate (mild winters and hot summers) in most of the territory, favoring an active lifestyle with plenty of outdoor activities.

Condiciones Climáticas de Baja California

Furthermore, no other cross-border region (between the United States and Mexico) features such readily available conditions like shows and events at the cultural centers, Baja-Med cuisine and the Puerto Nuevo style lobster, desert landscapes and pristine beaches to explore, among other attractions.


Baja California’s diversified economy offers plenty of opportunities for a professional development, ranging from high performance sports, cultural and entertainment development, tourism, and agricultural and fishery activities to technical and scientific positions based on innovation, design, technology, and research applied to local companies.

These industries have a high-growth, a rapid development and a high-performance that further professional growth and mobility between companies. Baja California is presented as an entity with employment opportunities, especially in a society where the contribution of the family is made by couples with professional ambitions.

Education and culture

Baja California is a main source for educational opportunities in the country. With over 25 universities (public and private) that offer trainings on administration, science, humanities, and exact sciences, some of them have university degree programs acknowledged by universities on both sides of the border (in Mexico and in the United States of America). In addition, Baja California offers continuing education programs for the workforces that base their technical abilities on the manufacturing processes to be in the forefront of cutting edge technologies and entrepreneurship.

An intense cultural atmosphere is present throughout the state, including every kind of artistic expression such as painting exhibitions, literature contests, music concerts, theater and dance shows, conferences, film, museums, art galleries, etc., promoted by the universities, cultural centers and private groups. The state has more than 10 theaters offering all kinds of shows, from classic to modern, such as dramatic arts, as well as classes on music, poetry and literature, folkloric dance and classical ballet.

Education and culture are linked because educational institutions are as well important centers for cultural teaching and promotion. In addition to the universities that carry out a very relevant cultural activity, there is a public school for fine arts, a Cultural Institute, four Centers of Arts, a Center of Musical Arts, four Houses of Culture and a Cultural Center in Tijuana (CECUT), that promote our cultural values through a wide variety of events and international categories.


Health care is provided in the communities by the Government’s Ministry of Public Health (in the corporate sector, the Mexican Social Security Institute (IMSS) is obliged to provide health and social security services, and by a Medical System managed by the private sector. The former covers approximately 70% of the population while the latter covers the remaining 30%. The infrastructure for this service is quite capable and it provides a variety of services including the highly specialized.

The quality of the medical services attracts non-residents to get specialized treatments, allowing the industry to develop based on medical tourism, mainly in the south and the west coast of the United States of America.


Single-family dwelling constitutes most of the housing in the area since the availability of the land is virtually unlimited, allowing a horizontal expansion of the cities. There is housing for sale or rent and there are no restrictions on choosing the location of the construction throughout the urban areas with their regulatory requirements.

Public Services

Municipal authorities provide public services such as garbage disposal, maintenance of roads, parks and gardens, police surveillance, and services of public lighting. These services are efficient in every city of the state, providing a safe and pleasant environment for the healthy coexistence of resident and non-resident families. Municipal authorities

Communications and Transportation

Modern communications and transportation services are available in the state’s main population centers. Phones, highways, airports, railways and seaports interconnect the cities among themselves, with the rest of the country and the world.

Highways, railways and airlines connect with those of the United States, leading a significant flow of trade, tourism, and migration in the border region. The vicinity of the state of California has encouraged some of the population centers of both sides of the border to integrate and maintain economic, cultural, and social relations.

There are several local TV and cable channels available in our cities, as well as radio stations, newspapers, local magazines, public internet services, social centers, restaurants, private clubs, etc., that keep people in communication with their workplaces and the information available through electronic means.

Recreational centers

A wide variety of services and natural resources, as well as the strategic location of the urban centers place many recreational activities at your disposal. A vast and interesting array of attractions is found at seas, forests, valleys, deserts, and mountains.

Furthermore, the cities offer cultural activities, sports events, auto racing, biking and athletic competitions, swimming, world boxing championships, etc., as well as social centers, restaurants and private clubs for the enjoyment of foodies and fun seekers; not to mention those offered in the Southern area of the state of California in the United States.

Among these attractions are the Wine Route, food festivals, off-road racing, international sailing regattas, cultural festivals, etc.

Baja California is a great destination and a land of opportunities. You have to live it!

Discover Baja California